Naughty Boy X Shake Shack

Shack Sounds

Shake Shack presents Shack Sounds featuring Grammy & MOBO award winning producer Naughty Boy as a world class talent development program for unsigned young artists.

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How it Works

  • Show us your sound! Upload your track!

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  • Naughty Boy will listen to all tracks before deciding on five artists to join the Shack Sounds program.

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  • The five winning artists will get studio time with and mentoring from Naughty Boy and his world class development team, before performing alongside Naughty Boy at Shack Sounds gigs.

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    Check out the terms & conditions here.

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Naughty Boy X Shake Shack

Naughty Boy’s break came when he got a grant from the Princes Trust, along with the luck of winnings from Deal or No Deal, which gave him the financial backing to use and develop his talent.

Naughty Boy’s career has since gone turbo to see him working with world-class artists including Beyoncé, Jennifer Hudson, Tinie Tempah and Ed Sheeran. Naughty Boy also discovered and launched the incredible careers of Emeli Sandé and Sam Smith.

Recognising the role of support and mentoring in his own career, Naughty Boy has teamed up with Shake Shack on Shack Sounds to discover and support the next generation of talent with the opportunity to fulfil their potential in the music industry.

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Check out the clips to hear Naughty Boy’s story in his own words.

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